Program Hero Images
Indiana University of Pennsylvania, Office of Marketing and Communications

Client: Director of University Branding
Audience: Prospective Students
Team: Jocelyn (Designer); Senior Designer; Multimedia Producer

​

The senior designer developed the concept for the program hero pages, and we collaborated closely with the Multimedia Producer to bring it to life. Students were photographed in front of a green screen, allowing their images to be placed over monochromatic backgrounds that visually represent each program. This system created a dynamic and polished look while remaining simple enough for the team to replicate.

​

I played a key role in executing a group of these program pages, focusing on carefully editing student portraits to ensure they stood out against the bold color backgrounds. This attention to detail helped maximize visual impact and brought the designs to life, creating an engaging and cohesive experience for prospective students exploring each program.